Atmos has teamed up with Tokyo-based artist Coin Parking Delivery to create TENKYU, an original character whose story blends Harajuku street culture with playful sci-fi imagination. Named after the Japanese word for celestial sphere, TENKYU is portrayed as an alien who came to conquer Earth but fell in love with sneakers, expressed through the heart in one eye and the sparkle in the other.

The collection features eight items including three graphic T-shirts inspired by early-2000s future-tech visuals, a pin badge set, keychains and dolls produced with German plush brand NICI, a soft vinyl figure, and an NFC-enabled mini record keyholder that links to digital experiences. Each piece reflects both Atmos’ sneaker culture roots and Coin Parking Delivery’s distinctive digital-born style.

To celebrate the launch, Atmos will host a pop-up at its Urahara store from October 3 to 10, transforming the space with TENKYU-themed decorations designed to immerse visitors in the character’s universe. The full lineup will be available at Atmos Urahara and through the brand’s online store beginning October 3.