Undercover is marking its 35th anniversary with a focused in-store project at Dover Street Market Ginza, running from December 12 to 27. A large sculptural figure welcomes visitors at the pilotis, setting a clear entry point into the brand’s universe. Inside, the Elephant Space brings together twelve mannequins dressed in looks from the FW25 women’s collection, giving the store a temporary shift toward Undercover’s current direction.

The presentation also includes eleven unique bags customized by Jun Takahashi. Four Third Eye styles, two rider bags, and a nylon logo tote have each been finished with hand-selected charms, making every piece a one-off rather than a standard production item.

Rounding out the project are event-exclusive T-shirts and sweatshirts printed with limited graphics, offered in two colorways each. With installations, seasonal looks, and individually customized pieces gathered under one roof, the DSMG event offers a concise snapshot of Undercover at its 35-year mark.