Zara and Soshiotsuki come together for the first time with A Sense of Togetherness, a collection shaped by Soshi Otsuki’s fascination with how families, generations, and relationships hold their form over time. The collaboration marks a significant moment for the designer, who won the LVMH Prize in 2025 and has steadily built an international following for his restrained yet subversive take on Japanese identity and tailoring.

The collection spans womenswear, menswear, and kids—an expanded territory for Soshiotsuki, who has never before designed womenswear or children’s pieces. Across all categories, the work references the textures and emotions of Japan in the 1980s and ’90s. That spirit appears through soft silhouettes, vintage-leaning palettes, and a sense of sentiment carried quietly through the garments. For womenswear, Otsuki reimagines tailoring with gentler lines and fluid proportion, while menswear balances structure and ease with controlled drape and a formal sensibility reinterpreted through contemporary cuts.

The kids’ offerings carry a more intimate charge, informed by memories of clothing once handmade for Otsuki as a child. That warmth gives the collection a familial undertone, echoed further by the designer’s decision to use formal-rooted materials even in casual pieces. It creates a tension—precision against softness—that has become a signature of Soshiotsuki. Otsuki describes the collaboration as an opportunity to expand a range of expression that would not have been possible alone, allowing him to pursue the emotional dimension of clothing on a larger scale.

A Sense of Togetherness debuts December 4 and will be available through select Zara locations in Japan and through the brand’s website. A dedicated installation at Zara’s Ginza store further extends the world of the collection, inviting visitors to experience its themes of connection and continuity in physical form.