Maison Mihara Yasuhiro unveiled its Autumn-Winter 2026 collection titled “ETERNAL NOW,” a conceptual exploration of how the world loses its sharp contours as we age. The designer describes a narrative of waking up on a train to find the world blurred and the station names sinking beyond a haze, reflecting a sight that has become distorted by time. This sense of displacement serves as the creative foundation for the season, where the anxiety of being lost transforms into a quiet acceptance of moving forward through an unseen place.

The collection manifests this vision through a deliberate fusion of misalignment and dissonance throughout the entire range. Familiar garments are reimagined as fragments of memory, appearing blurred and distorted yet retaining a vivid, gentle strength. By treating these anomalies as a reflection of daily life, the brand captures a feeling similar to an “eternal moment,” where the past and the present melt away into a singular, textured aesthetic that reflects the reality of our existence.