Human Made is opening a new flagship in Seoul’s Apgujeong district on November 22. Known as one of the city’s key destinations for fashion and culture, Apgujeong becomes the setting for a standalone house surrounded by greenery, offering a space that reflects the brand’s “The Future Is In The Past” ethos.

To mark the opening, the store will release six exclusive items: an N2 flight jacket, a wool-blended boa fleece work jacket, a Tsuriami hoodie, two graphic T-shirts designed for the Apgujeong location, and a heart passcase. Collaboration pieces available only at Human Made Apgujeong are also scheduled to launch. Prices range from 63,000 KRW to 1,180,000 KRW.

The flagship is located at 20-8, Seolleung-ro 157-gil in Gangnam-gu and operates from 11:00 to 20:00 KST. Entry on opening day will be managed through a raffle announced on the brand’s Instagram. All items will be sold exclusively in-store and will not be available online, with quantities limited until sold out.