Kith, the New York-based lifestyle brand founded by Ronnie Fieg, is set to strengthen its footprint in the Japanese market with the launch of its dedicated Japan online store. Opening on Wednesday, February 18, 2026, the brand’s website will serve as a localized digital hub for its seasonal collections and collaborative projects. To coincide with the launch, Kith Japan will also introduce the Kith Loyalty Program, a point-based membership system previously exclusive to overseas markets that offers members-only benefits and early access to drops based on their shopping activity.

Commemorating the digital opening, Kith has partnered with Gunpla for a first-of-its-kind collaboration paying homage to the legendary anime series Mobile Suit Gundam. The project features two distinct model kits: the MG 1/100 RX-78-2 Gundam Ver.2.0 and the MG 1/100 Wing Gundam. Both figures are rendered in Kith’s signature orange and blue colorways and arrive in collectible co-branded boxes, complete with custom Kith for Tetoron stickers and traditional accessories like beam rifles and shields.

Access to the Kith for Gunpla collection will be managed through a raffle on the Kith App, with entries opening on February 18, 2026, at 13:00 JST. The raffle is strictly limited to customers with a registered shipping address in Japan. While pricing and specific sizing details remain undisclosed for branding purposes, the release marks a significant cultural bridge between Fieg’s curatorial vision and Japan’s deep-rooted hobbyist heritage.